O2 Sustainable Ad Campaign

O2 launches greenest-ever Priority rewards campaign

Across the coming weeks, O2 will be partnering with several environmentally responsible, eco-conscious brands

O2 has launched a series of sustainability-focused rewards, available exclusively in the O2 Priority app and website, offering O2 customers the opportunity to reward themselves and save money while still making greener choices that benefit the environment.

Across the coming weeks, O2 will be partnering with several environmentally responsible, eco-conscious brand such as high street favourite LEON, to unveil a series of money-saving deals, content and giveaways exclusively for Priority members.  From food and drink to eco-friendly staycation experiences, O2 says these rewards reflect O2’s commitment to become the UK’s first net zero mobile network operator, by 2025.

“At O2, we’re committed to helping our customers make more sustainable decisions while still providing them with great value deals,” said Nina Bibby, Chief Marketing Officer at O2. 

“We’re proud to have partnered with so many organisations that share our passion for sustainable business. These Priority benefits, available exclusively for O2 customers, reinforce our dedication to empowering our customers to make greener choices that help to protect the environment.”

Food and drink deals

PartnerExclusive RewardLive Dates
LEONFree Fries for Priority members to collect on FridaysOffer runs from 22/04/2021-23/04/2021 and 29/04/2021-30/04/2021
Caffé NeroUse a reusable cup for your free coffee and upgrade your drink on usOffer runs from 20/04/2021- 12/05/2021
Union RoastedExclusive priced organic coffee bundle for Priority customersOffer runs from 03/05/2021-16/05/2021

Deals to help you unwind

PartnerExclusive RewardLive Dates
Much Better Adventures£50 off your next adventureOffer ends 31/12/2021

Deals to have fun with

PartnerExclusive RewardLive Dates
National GeographicExclusive subscription offer for Priority members, get a 12-month print subscription and an exclusive National Geographic-branded Keep Cup for £30Offer ends 30/05/2021
Treasure TrailsLocal, self-guided adventures for families for £1 (normally £9.99)Offer ends 25/05/2021
KabloomPriority exclusive bundle of 2 Seedbom’s and a children’s book for £10. Normally £16+Offer runs from 03/05/2021-16/05/2021
The Bike ClubYour first two months membership to the Bike Club for only £2Offer ends 28/04/2021

Shop deals

PartnerExclusive RewardLive Dates
Beauty Kitchen50%-off plastic-free haircare bundle
Normally £30, Priority price £15
Offer ends 25/04/2021
Bower CollectiveZero Waste Bathroom Bundle, a collection of incredible sustainable bathroom products in refillable packaging, with a 50% discount reducing RRP from £26 to £12.99 . Bower is on a mission to create a more sustainable world and eliminate plastic waste with their reuse and refill packaging.Offer ends 06/05/2021
Little Room BloomsBuy one dried bouquet and gift another to a loved one for freeOffer ends 02/05/2021
Thrift+20%-off sitewideOffer runs from 03/05/2021-16/05/2021

Last year, O2 announced plans to plans to cut carbon emissions from its entire business and network by 2025, whilst working with supply chain partners to reduce emissions by 30% in the next five years. For over a decade, O2 has pledged to protect the environment and to help others do the same.

Priority is exclusive to O2 customers and brings a collection of invite-only moments to help them do more of the things they love. From exclusive treats and experiences, to early access to the most sought-after tickets in entertainment.

Customers can download the Priority app via the app store, or by texting PRIORITY to 2020.

Android App
Download from Play Store


Version: 1.0.0
Updated: April 28, 2021
Category: Communication
Requirements: Android 5.0+
Price: Free
Developer: HMD Global
Contains Ads: No
In-App Purchases: No

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Apple
Download on App Store


Version: 5.77
Updated: April 21, 2021
Category: Navigation
Requirements: iOS 12.0+
Price: Free
Developer: ChargePoint Inc
Contains Ads: No
In-App Purchases: No

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