Hermes UK bringing video messaging to parcel deliveries

Last updated:

Hermes UK is introducing innovative technology aimed at bringing people together by enabling the sender of a parcel to connect with its recipient through a personal video message.

Hermes Play, which was created within Hermes’ Innovation Lab, allows the sender to pre- record a personal message which is then uploaded via the Hermes Send app. A 2D barcode (similar to a QR code) is then created which is added to the parcel label. The parcel recipient is then invited to scan the code and watch the video message on their phone or tablet.

The video uses augmented reality to bring the parcel to life so that the video plays on top of the parcel itself! All videos will be saved for 30 days and can be downloaded and shared on social media.

It will be available to anyone using the Hermes Send app (previously myHermes) later on in the year and is compatible with both Android and iPhone devices. It will then be rolled out to Hermes’ retail customers who will be able to use it to further personalise their service, offer promotions or highlight areas of interest.

Martijn de Lange, CEO at Hermes UK, said:

“At Hermes this year our mission is to make parcels personal again and our digital teams have been working hard to create new and exciting initiatives. Hermes Play is a fantastic service that can be used by consumers to send messages to family and friends or by businesses for a more commercially focussed approach. It’s designed to create a personal connection and make the experience of sending and receiving a parcel just that little bit more special!”

Rapid Mobile

Rapid Mobile uses cookies, tokens, and other third party scripts to recognise visitors of our sites and services, remember your settings and privacy choices, and - depending on your settings and privacy choices - enable us and some key partners to collect information about you so that we can improve our services and deliver relevant ads.

 

By continuing to use our site or clicking I Accept, you agree that Rapid Mobile and our key partners may collect data and use cookies for personalised ads and other purposes, as described more fully in our privacy policy.

 

You can change your settings at any time by clicking Manage Settings or by visiting our Privacy Centre for more detailed information.

 

Privacy Settings saved!
Cookie Services

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies.Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site.

We track anonymized user information to improve our website.
  • _ga
  • _gid
  • _gat

Decline all Services
Accept all Services