Salesforce launches ‘Salesforce Wear’, a wearable developer program

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Salesforce has announced the launch of a wearable developer program called Salesforce Wear. The program offers developers a set of tools as part of a Developer Pack to foster the creation of enterprise apps for wearables.

Salesforce has partnered with ten wearable companies to foster an ecosystem around enterprise in this sector including major tech leaders like ARM, Google, Philips, Fitbit, Pebble and Samsung.

For Salesforce, the Wear program stays true to its innovative roots and ensures that the company is keeping pace with emerging technology for its clients.

“Wearables are the next phase of the mobile revolution,” said Debow. “With Salesforce Wear, companies can now capture the massive opportunity these devices offer to connect with customers in new ways.”

Six of the partner companies are featured in the Salesforce Wear Developer Pack, which includes a series of videos, links and sample code. Salesforce does a good job at introducing the new devices they have selected, taking it one step further by creating a starter app for each, with code available on Github for developers to tweak for their own purposes.

The apps are as much about showing the enterprise-focused use cases available for the devices as they are about featuring how existing Salesforce web and mobile APIs can be integrated within a wearable app. Salesforce illustrates how a heads-up display like Google Glass can be used for on-site inspections; or Thalmic Labs’ gesture control armband, Myo, could be used by doctors to swipe through X-Ray images.

A trusted enterprise player like Salesforce throwing its weight behind wearables as the next wave of computing will only help ease any hesitations and concerns coming from CIOs or CMOs about jumping into this space. D’Souza agrees:

“This move marks the first major entry for an enterprise company into the wearables space, which is significant,” he says.

“In a few years, we’ll see wearables in the workplace as an inevitability, much as we do with mobile today, and integrations into the Salesforce1 platform will only accelerate that trend.”

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