SAP to Host Press Conference and Financial Analyst and Investor Conference from SAPPHIRE NOW

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SAP has announced that it is to host a press conference and financial analyst and investor Conference for media, bloggers and analysts at the SAPPHIRE NOW conference, held May 17–19, 2016, in Orlando.

SAPPHIRE NOW will bring more than 20,000 in-person and over 150,000 online participants together to engage in dialogue with peers and thought leaders around the globe.

The schedule is as follows.

Tuesday, May 17, 2016
9:00 a.m. to 10:15 a.m. EDT/3:00 p.m. to 4:15 p.m. CET
Keynote with Bill McDermott, CEO and member of the Executive Board

11:00 a.m. to 12:00 p.m. EDT/5:00 p.m. to 6:00 p.m. CET
Executive Q&A with McDermott
Send questions to

Wednesday, May 18, 2016
8:30 a.m. to 10:30 a.m. EDT/2:30 p.m. to 4:30 p.m. CET
Keynote with Executive Board members Bernd Leukert (head of Products and Innovation), Rob Enslin (head of Global Customer Operations) and Steve Singh (head of Business Networks and Applications)

11:00 a.m. to 12:00 p.m. EDT/5:00 p.m. to 6:00 p.m. CET
Executive Q&A with Leukert, Enslin and Singh
Send questions to

1:00 p.m. to 3:00 p.m. EDT/7:00 p.m. to 9:00 p.m. CET
SAP Financial Analyst and Investor Conference
Send questions to

Thursday, May 19, 2016
9:00 a.m. to 10:30 a.m. EDT/3:00 p.m. to 4:30 p.m. CET
Executive Keynote with Hasso Plattner, Chairman of SAP Supervisory Board

11:00 a.m. to 12:00 p.m. EDT/5:00 p.m. to 6:00 p.m. CET
Executive Q&A with Plattner
Send questions to

Those unable to attend SAPPHIRE NOW in person will be able to participate in the event online through an enhanced, interactive experience virtually at

SAP will also host additional panels and roundtables. They will be available at Questions can be sent to

Tuesday, May 17, 2016
12:30 p.m. to 1:30 p.m. EDT/6:30 p.m. to 7:30 p.m. CET
Customers Run Simple with SAP S/4HANA

2:00 p.m. to 3 p.m. EDT/8 p.m. to 9 p.m. CET
How SAP Is Enabling the Internet of Things from Things to Outcomes

3:30 p.m. to 4:30 p.m. EDT/9:30 p.m. to 10:30 p.m. CET
Leaders 2020 — Closing the Skills Gap for the Digital Transformation

Wednesday, May 18, 2016
3:30 p.m. to 4:30 p.m. EDT/9:30 p.m. to 10:30 p.m. CET
SAP HANA Hits Prime Time and Analytics Is Redefined: Updates and Innovations in the Digital Enterprise Platform

5:00 p.m. to 6 p.m. EDT/11 p.m. to 12:00 a.m. CET
Personally Speaking: How Personalized Medicine Can Help Make (and Keep) Us All Healthier

Thursday, May 19, 2016
12:15 p.m. to 1:15 p.m. EDT/6:15 to 7:15 p.m. CET
Bringing the Digital Customer Experience to Life

2:00 p.m. to 2:45 p.m. EDT/8 p.m. to 8:45 p.m. CET
Driving Stronger Consumer Engagement in the Sports, Entertainment and Media Industries

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