BlackBerry

BlackBerry to launch Priv in South Korea, Tuesday September 20

BlackBerry will hold a press conference Tuesday in Seoul, South Korea, launching its first Android smartphone, the BlackBerry Priv.

Earlier in the month a company spokesperson had stated that the company currently had “no plans to set up a regional office in South Korea”.

However, at tomorrow’s event, the company will also be unveiling their future operations in the Korean market.

This will be BlackBerry’s first phone launched in Korea since pulling out of the local market three years ago and the choice of the outdate Priv is a surprise, as many would have expected the company to launch the DTEK50 in the country, opposed to the more expensive Priv.

A South Korean market watcher commented:

“It is hard to predict how many units BlackBerry will be able to sell here as the firm traditionally targets a small group of its loyal fans in the global market,”

“… the marketing strategy will play a vital role in the uphill battle against bigger local players LG and Samsung”

The price range is expected to fall between 700,000 and 800,000 won.

Rapid Mobile

Rapid Mobile uses cookies, tokens, and other third party scripts to recognise visitors of our sites and services, remember your settings and privacy choices, and - depending on your settings and privacy choices - enable us and some key partners to collect information about you so that we can improve our services and deliver relevant ads.

 

By continuing to use our site or clicking I Accept, you agree that Rapid Mobile and our key partners may collect data and use cookies for personalised ads and other purposes, as described more fully in our privacy policy.

 

You can change your settings at any time by clicking Manage Settings or by visiting our Privacy Centre for more detailed information.

 

Privacy Settings saved!
Cookie Services

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies.Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site.

We track anonymized user information to improve our website.
  • _ga
  • _gid
  • _gat

Decline all Services
Accept all Services