Microsoft announce Bing Ads for Android

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Microsoft has announced the availability of Bing Ads for Android. Bing Ads for Android joins the iOS app as a great way to manage your campaigns while you’re on the go.

Like the iOS app, Bing Ads for Android will give you the convenience to quickly:

  • View performance of your accounts, campaigns, ad groups, ads, and keywords
  • Monitor multiple performance metrics at the same time
  • Edit budgets and bids
  • Pause and enable campaigns, ad groups, ads, and keywords
  • Receive critical alerts, such as notice of an expiring credit card
  • Check data on conversions, clicks, impressions, spend, click-through rates (CTR), and average cost-per-click (Avg. CPC), average position, cost per acquisition (CPA), return on ad spend (ROAS) and conversion rate
  • Change campaign budgets.
  • Filter by enabled and paused campaigns, ad groups, ads and keywords.
  • Compare all performance metrics at the same time on a grid while viewing your campaigns, ad groups, ads and keywords.
  • View performance data on a graph by any time range for all account and campaign levels.
  • Select and compare up to two performance metrics on a graph to gain deeper insights on how your campaigns are performing.
  • Change the order of how performance metrics are displayed in dropdowns, in the grids and dashboard tiles
  • Get in touch with Bing Ads support whenever you need help

Bing Ads for Android is currently available in English via the Google Play Store for devices running Android 4.0 or later.