Google increases APK file size limit to 100MB on Google Play

Google has announced that they are increasing the APK file size limit to 100MB from 50MB on Google Play Store.

This increased has been implemented to support the growing number of developers who are building richer apps and games on Google Play.

This means developers can publish APKs up to 100MB in size, and users will see a warning only when the app exceeds the 100MB quota and makes use of Expansion Files.

The default update setting for users will continue to be to auto-updating apps over Wi-Fi only, enabling users to access higher quality apps and games while conserving their data usage.

 

Even though you can make your app bigger, it doesn’t always mean you should. Remember to keep in mind the following factors:

  • Mobile data connectivity: Users around the world have varying mobile data connectivity speeds. Particularly in developing countries, many people are coming online with connections slower than those of users in countries like the U.S. and Japan. Users on a slow connection are less likely to install an app or game that is going to take a long time to download.
  • Mobile data caps: Many mobile networks around the world give users a limited number of MB that they can download each month without incurring additional charges. Users are often wary of downloading large files for fear of exceeding their limits.
  • App performance: Mobile devices have limited RAM and storage space. The larger your app or game, the slower it may run, particularly on older devices.
  • Install time: People want to start using your app or game as quickly as possible after tapping the install button. Longer wait times increase the risk they’ll give up.

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